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Australia's largest gambling company, Tabcorp, has launched a new responsible gambling technology feature that utilizes artificial intelligence to identify and assist potential problem gamblers earlier. The company announced on Thursday that it has partnered with Mindway AI to implement this technology. This marks the first collaboration between an international AI platform and an Australian betting company. According to the company, Mindway AI has installed customer service software in 20 different countries and has 6.5 million monthly active users worldwide.
""Our collaboration with Mindway AI is an important step in our commitment to focus on customers, reduce harm, and ensure a safe and enjoyable experience,"" said Jenni Barnett, Chief Customer Officer at Tabcorp. ""Through this partnership, we will be better equipped to identify and prevent harmful behaviors and take preventive measures to assist our customers. In this field, nothing can be overlooked. To maintain our market-leading position in customer care, we will continuously expand and improve our capabilities.""
Amy Shi-Nash, Chief Analytics and Data Officer at Tabcorp, further stated that the company will continue to leverage data and analytics to enhance the consumer experience. ""Mindway AI uses a unique combination of neuroscience, artificial intelligence, and expert assessments to identify potential problematic behavior,"" she said. ""Our technology and capability upgrades will make it easier for us to recognize changes in customer behavior and intervene with these customers before it becomes a problem. We are excited about the possibility of combining cutting-edge artificial intelligence capabilities with our deep understanding of customers, culture, and human dynamics to develop industry-leading customer care practices in Australia and globally.""" |
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Post time 14-9-2023 21:34:28
